(WBAP/KLIF) – The Coronavirus pandemic has created a dire need for the Salvation Army. COVID-19 has reduced the number Red Kettle locations and holiday shoppers. That, coupled with record unemployment and a national coin shortage paints a dim picture for the Salvation Army.
National Commander Ken Hodder visited Dallas, Wednesday afternoon, for the “Rescue Christmas campaign” kick-off. Hodder expects a 155% increase in requests for assistance this year.
To honor the tradition of the Mayor of Dallas kicking off the start of iconic Red Kettle Campaign for the nation’s largest provider of social services, Mayor Eric Johnson was joined by Ross Perot, Jr., Commissioner Kenneth Hodder, National Commander of The Salvation Army USA; and Major Todd Hawks, Area Commander for The Salvation Army of North Texas at NorthPark on Wednesday, November 25th.
Mayor Johnson mad the first contribution to ignite the nonprofit’s mission of helping those in need – whenever and wherever. Funds raised at Red Kettles will help rescue Christmas for families impacted by COVID. And more than half of The Salvation Army’s contributed revenue is raised during the holiday season to serve families all year long.
“We’re truly honored to have the support of Mayor Johnson, Ross Perot, Jr. and Commissioner Hodder to bring awareness to the generosity of Dallas and how it always steps up to the plate to serve the greater good of our nation,” said Major Todd Hawks, Area Commander for The Salvation Army of North Texas. “For more than a century, supporters of The Salvation Army in Dallas have enabled our work to help our neighbors combatting poverty, addiction and homelessness.”
North Texas can also make a virtual contribution to the Red Kettle Campaign at virtualredkettlentx.org, via Alexa or even texting “KETTLE” to 91999.
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