Hot Wheels Celebrates its 50th Anniversary With A USPS Stamp

DALLAS (WBAP/KLIF News) – In celebration of Hot Wheels’ 50th Anniversary, the U.S. Postal Service issues 20 Forever Stamps.

The stamps will showcase 10 of the most outrageous Hot Wheel car designs. A First-Day-Of-Issue” Dedication Ceremony was held today (Saturday) at The Goodguys” 26th Summit Racing Lone Star Nationals in Fort Worth. The images of 10 hot wheels cars, are arranged diagonally,— two of each design — speeding along a bright orange track. News on the stamps is being shared on social media with the hashtags #hotwheelsstamps or #hotwheels50.

According to a press release from the USPS, Hot Wheels was born when Mattel co-founder Elliot Handler challenged his design team, which included a General Motors car designer and a rocket scientist, to create a toy car that was cooler and performed better than anything on the market. Mattel soon introduced its iconic orange tracks, which provided children unlimited ways to test out stunts and racing skills. The Hot Wheels toy line expanded rapidly. Since the inception of Hot Wheels, Mattel has produced thousands of varieties of cars. In 2011, Hot Wheels was inducted into the National Toy Hall of Fame. Today, children and their parents still love racing the eye-poppin’, colorful, lightning-fast cars.

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